MIDWEST UX CONFERENCE

In 2019, Grand Rapids, Michigan hosted the Midwest UX Conference. MWUX was an annual conference that happens in different major cities in the Midwest. 2019’s conference focused on “Reframing Reality.” This theme prompted the speakers to look at UX through a different lens.

PROCESS
Our design team represented the theme by creating elements that represented flow, motion, and coming together. As part of the design for this conference, I created the signage, wayfinding, decor, and merchandise. I made sure to think through all necessary materials, even down to the smallest touchpoint like buttons for speaker’s lanyards and pronoun stickers.